Many of the aviation professionals I talk to cringe when I ask about their LinkedIn personal profile.

“Oh, I haven’t updated that in awhile.”

Okay. But if you’re in B2B sales or aviation sales, MANY decision makers and other people you do business with will look you up on LinkedIn before they accept a meeting with you.

“I look people up so that I can see who we know in common and who else they’re doing business with, and just generally that they check out as legitimate before I spend time with them,” said John, the world’s biggest social media skeptic.

So we held a workshop for aviation industry pros and we’re sharing our findings with you.