Working with the Aviation Industry Press

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Boring materials are of no use to a journalist with a “nose for news.” Journalists look for startling statistics, amazing facts, interesting stories, and eye-catching charts, graphs and and other great material that will attract the attention of their readers.

You can help them!

This course includes:

• How to Find & Build Relationships with Reporters
• 21 Great Ideas for Newsworthy Press Releases
• How to Build a Great Press Kit for your Web Site (and an impressive paper version for “real world” opportunities like trade shows and press conferences.